Pitch frames for the show Palm Royale, an Apple TV+ original.
The original title was “Mrs. American Pie.” A retro-inspired concept, each card was made to look like a vintage postcard, with our protagonist, Maxine, literally jumping into the high-class world of Palm Beach in the late 60s. Work done with the lovely people at Sarofsky.
The second concept, drawing inspiration from the layout designs of 1960s magazines.
Executive Creative Director: Erin Sarofsky
Creative Director: Stefan Draht
Studio: Sarofsky
Client: Apple TV+